Or do you already have a podcast and are looking for ways to increase your earnings ?
good newsworthiness, there are many different ways to monetize a podcast…
Some make well when you are fair getting started, and others work well once you ’ re more established and have a larger consultation .
Either way, you ’ ll find at least one way to make money podcasting no topic what stagecoach you ’ re at .
Let ’ s catch started :
Featured Monetization Method
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Affiliate Marketing
Affiliate commercialize or performance marketing is where you get a commission when you refer people to other companies. You will typically earn money when person makes a buy .
Affiliate market works well when you promote products or services that you use or are familiar with, so you can authentically promote them .
You could create your own “ ad ” descry to promote an affiliate offer if you don ’ t have the audience size for traditional sponsorships. Or you can naturally include a mention of a intersection or service as you deliver your regular content .
There are affiliate programs for closely every popular product or service. Amazon is one of the more popular programs, or you can besides join a network like ShareASale where you can search and apply to join particular programs .
Using a plugin like Lasso is highly commend. This allows you to create short links that redirect to your special track connect ( among a bunch of other utilitarian features ). This makes it easy to say a short, memorable URL on your podcast .
It ’ s besides helpful to create a WordPress web log indeed people can easily learn more and find all the unlike companies you mention .
I use Buzzsprout podcast host ( see our review ) for my podcast and if you sign up through my limited link, Buzzsprout will give you a spare $ 20 endow card from Amazon while I got a commission at no extra cost to you. Pretty cool if you ask me !
Update: Buzzsprout recently added an consort market to make it arsenic easy as possible to make money with your show :
You can read all about it in this detailed web log mail .
If you want to learn more about how to do affiliate market honestly and efficaciously, check out this perplex ( and free ) affiliate market guide by Pat Flynn .
When you download the usher, you ’ ll besides get the gamble to grab his 1•2•3 Affiliate Marketing for $ 200 off !
Sponsors & Advertising
advertise and sponsorships are credibly the first things you think of when looking for ways to make money from podcasting .
There are respective different podcast ad networks that can connect you with advertisers. They do all the oeuvre of finding advertisers, negotiating rates, getting the script, and more. You normally need a larger audience of at least 5K or 10K listeners per calendar month to work with them .
One of the largest ad networks is Midroll, another popular network is Authentic, and many of the podcast host companies have their own networks as well .
Another choice that can work well if you have a smaller or more recess audience is to reach out directly to companies that would be a great fit for your consultation .
And like I mentioned on the podcast, Casper just came out with this parody : Casper The Podcast Sponsored By Casper ( yoke goes to SoundCloud ) .
Courses
many democratic podcasters create their own on-line courses to teach exchangeable capacity to what they talk about on their podcast .
on-line courses are a bang-up direction to teach something in an easy-to-follow way where person can get a specific leave once they ’ ve completed it .
It helps to have an e-mail number so you can let your consultation know about your course both on your podcast and through electronic mail .
Check out the best electronic mail service supplier for podcasters here .
Another option to promote courses is to use a webinar platform to help show the value of what you offer for about 45 minutes and offer a course you have at the goal .
These work good because people are engaged and get interact with you live .
See the best webinar platforms here .
One exercise from me : I have a course called Podcast Website LaunchPad where you can learn to create a podcast WordPress web site like this one. It ’ mho built on the docile course platform .
besides, check out these courses to learn podcast .
Services
You can offer services that tie in with the content on your podcast .
I used to analyze and critique on-line ads on a podcast and the serve I offered was Google AdWords and Facebook Ads management.
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By showing that I knew what I was an adept on the topic, people knew that they would get expert-level ad management. This made it much easier to get clients without having to “ sell ” them on my abilities .
You could do something alike in many different industries .
Coaching & Consulting
Coaching & Consulting is slightly similar to offering a service, but you normally don ’ thyroxine do the work for them. rather, you help or guide them on how to improve .
common industries that have a distribute of consultants and coaches are fitness, diet, business, and teach, but I ’ meter surely there are consultants in every diligence .
Crowdfunding & Donations
You can ask for donations to help support you and your podcast. More entertainment-focused podcasts would be a effective fit to monetize in this direction .
A coarse platform for accepting donations is Patreon. They make it actually easy to offer extra contentedness or bonuses depending on the amount of money people support you with .
They even give you the ability to have a disjoined paid-only RSS feed, which ties in nicely with the next method acting to make money podcasting…
Premium Content
premium content can truly be anything you want, but some of the coarse ways podcasters offer premium content are with :
- Additional interviews
- Behind-the-scenes content
- Ad-free RSS feed
- Early-access RSS feed
- Q&A with the hosts
Have fun coming up unique ways to deliver extra value to your residential district for a few dollars per month .
The Daily Wire is a podcast and news program site that offers the television interpretation of the podcast, live episodes, a roller, and early bonuses when you purchase an annual subscription. No matter what you think about the contented they offer, this is a great example of agio content .
Events
Hosting events is not only a great way to make money, but bring together your best fans and bring them even more respect .
One model I heard of from Pat Flynn was the Walker Stalker conference. It was started by a podcast that talked about The Walking Dead television receiver show .
They do events all over the populace and even get the actors involved. That sounds amazing !
Another example from Sam Harris combines Patreon and populate events where when you become a Patron you can early access tickets to his know events .
Physical Products
physical products are things like t-shirts, mugs, and early swag .
The Generation Why Podcast offers a short ton of unlike products, plus premium content, and a identical active voice Patreon foliate .
You can use a site like Teespring to make certain you get adequate sales before they get printed – that way you don ’ t get stuck with a crowd of products .
Books
Leveraging a popular podcast into book sales is another excellent way to make money and increase your authority .
You can use your podcast audience to get those initial sales and reviews that will help your book stand out besides .
Two examples that I ’ m familiar with ( and have purchased ) are :
- Pat Flynn wrote the WSJ bestseller Will It Fly?
- Chris Ducker recently came out with Rise of the Youpreneur
You can besides be a guest on other podcasts to help promote your book when it launches .
Public Speaking
many podcasters get approached for speaking gigs in their industry. It makes smell that if person likes the what they hear on your podcast, you would most probably be a well meet to speak at conferences and live events ( and get paid to do it ) .
Speaking fees can range from a few hundred dollars ( or fair detached hotel & attendance ) to 6 figures or more .
speaking is another capital way to increase your authority adenine well as getting exposed to a raw audience that will hopefully become future podcast listeners .
Combine Methods
As you can see, there are many different ways to make money from podcasting. Combining a few different ways is a democratic approach and you can always change and adjust your monetization methods over time .
There is no “ mighty ” direction to turn your podcast into a business, just the right room for you .
Did I miss any monetization methods that you use ? Or do you have a favored ? Let me know in the comments !
How Much Money Do Podcasts Make?
Do podcasts make money ? Of run they do !
big names are getting big amounts of listeners and large amounts of ad tax income in come back .
According to AdvertiseCast, median 30-second CPM ( monetary value per 1K listeners ) rates are $ 18, while 60-second CPMs are $ 25 .
The Ringer had about 420 million downloads in 2018, earning $ 15 million in ad gross ( paywall ). Amy Schumer got a $ 1 million payday equitable to create a show for Spotify .
But how much do “ smaller ” names make ? And how do they do it ?
here are a pair of examples :
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- The Bowery Boys is a podcast about the history of New York City and makes over $3,800/month through Patreon.
- The Last Podcast On The Left makes over $57,000/month just through Patreon. They also sell shirts and do regular live shows in different cities.
You can type “ podcast ” into the Patreon search box to see more examples, but not everyone shares their tax income, although you can estimate it by the number of patrons .
here is an interest and utilitarian analysis of top-earning podcasts on Patreon. What is clear is that consistency and longevity play a large function in how much money people make podcast .